Fabric & Technology
Designed, built, and tested to respond to your body's needs.
Human Centered Design
We rigorously design, build and test each product to unlock your potential.
From pressure-mapping to interviewing hundreds of people about how they sweat, we start by analyzing real peoples clothing problems.
We invent simple solutions for complex problems through radically engineered fabrics and construction techniques.
Each piece undergoes rigorous testing for durability and performance, both in the lab and in the real world, with our field testers and customers.
We take the thousands of voices that give us feedback and se them to fuel future design decisions.
Crisp comfort without compromise.
Meet the fabric that ran a record-shattering half-marathon. Warp-knit Kinetic fabric has the structure of a woven, but with an immense capacity for omnidirectional motion thanks to spring-like fibers that stretch without wearing out or breaking down.
Merino wool blends engineered at the fiber level to create versatile garments with next-level softness, natural odor control, and enhanced durability.
Durable, colorfast stretch denim that's built to last.
Ultra-soft comfort sustainably engineered from bio-based fibers.
Natural and performance fibers blended for better garments.
Coffee-infused fibers are the first line of defense against odor and sweat.